SPRING INTO ACTION
WITH GABBY FURNITURE

If you’re a fan of the traditional with a fun twist, Gabby’s line of lighting, accent and occasional pieces will speak to your heart. The family-owned line is breathing new meaning into "eclectic" with fresh updates on essential pieces.
LEARN MORE

Green Front Blog

Spring Into Action With Gabby Furniture
March 25, 2019
If you’re a fan of the traditional with a fun twist, Gabby’s line of lighting, accent and occasional pieces will speak to your heart. The family-owned line is breathing new meaning into “eclectic’ with fresh updates on essential pieces. All Gabby sofas are available in a range of customizable fabrics, including performance fabrics, for those […]
View more
Up and Out: Outdoor Living Looks with Energy
March 15, 2019
Now that the magic of daylight savings time has added an extra hour of sunlight to the day, it’s time to spend more time outside. Brilliant Wendy Jane pillows and Summer Classics collections are perfect to get your outdoor living space ready for entertaining or just relaxing. These pillows from Wendy Jane come in vibrant […]
View more
Refresh Your Home for the New Year
December 21, 2018
New year…new home! Well, not exactly. But you can make every space of your home feel new with a key piece of furniture. Here’s our guide on how to refresh your home!. The Living Room Add some pizzazz with a new accent chair. Here are some we love: The Bedroom A bench will raise the […]
View more
Holiday Gifts for the People on Your “Good” List
December 7, 2018
Use this guide to find all the gifts you need this season, from that token of thanks to the gift for someone who’s been extra good this year. Hostess Gifts Accessories, Inc is your go-to spot for hostess gifts. From cutting boards, salt and pepper shakers, wine totes, cookbooks, jams and other culinary treats, to […]
View more
The Latest Looks at The High Point Market
November 21, 2018
Green Front is always browsing showrooms to discover new products, trends, and deals. Our goal is to give you the best — at prices below what you’d expect. To further enhance our inventory, we recently visited the stunning High Point Market, where furniture retailers like Green Front come to get fresh inspiration for their spaces […]
View more
Feast on fashion and function – perfect pieces for Thanksgiving
November 15, 2018
Who’s bringing the stuffing? Who’s carving the turkey? Everyone has their own role on Thanksgiving – including your furniture. Green Front has everything you need to carry off another flawless celebration. 10-foot tables First thing’s first: the dining table is your stage, and your audience needs to be seated comfortably. To sit 10-12 guests comfortably, […]
View more
La Dolce Autumn – Outdoor Living in the Fall
October 19, 2018
In autumn, outdoor living reaches a new height of enchantment with crisp air and vibrant sunsets. Easing into the season means enjoying patios, gardens, and outside entertaining areas with new zest. The color palette is decidedly more amber and sepia-toned, adding a comforting serenity. The aromas of smokey grills and warm fire pits draws you […]
View more
Performance Fabrics for Spotless Decor
October 15, 2018
There’s nothing better than an immaculate interior. After all, sometimes you want style without the substance – that is, nasty spills and stains. When you have a young family, activities like date night, weekend getaways, and poker tournaments may take a back seat. Luckily, one thing you don’t have to give up is an exquisite […]
View more
Discover Naturals + Minerals at Green Front
September 28, 2018
The Look Decor that’s inspired by or taken directly from the earth just feels right. Objects from the natural world are one way to add calm and bring the outdoors to your interiors. With naturals and minerals, there’s no need to overthink. It’s a straightforward way of decorating that invites a laid-back vibe. Whether it’s […]
View more
For Gifted Students – College Essentials from The Gift Shoppe
September 11, 2018
Being a college student is tough – early class at 11 a.m., post-dining-hall fatigue, and all those books to tote around. Fortunately, college essentials from Green Front’s The Gift Shoppe help students make it all look easy, in bold, ready-for-the-world style. Adjacent to Building 5, The Gift Shoppe stocks its shelves with thoughtful presents for […]
View more
Discover Green Front Furniture at Hotel Weyanoke
August 27, 2018
The Look The understated sophistication of Hotel Weyanoke is punctuated by elements that hark back to the artisanal history of Virginia and its natural landscape. This rug ties the palette together with classic motifs in exaggerated scale and rich dark tones against lighter hue accents. “In collaboration with the Green Front team, I was able […]
View more
Class Act – Back to School with High-Style, Family-Friendly Bedrooms
August 27, 2018
Out with vacation, in with sophistication! Back-to-school time is perfect for sharp pencils, crisp notebooks, and fresh furniture that’s kid-friendly. Let Green Front help you design a dynamic environment with plenty of class that inspires your kids to reach their highest potential. Clicking with Every Clique Interior design is for everyone! Smartstuff offers pieces that […]
View more
With Flying Colors: Green Front’s Rug Expert Glenda Webb
August 26, 2018
A love of color and design originally led Glenda Webb to work as a florist, but lucky for us, she eventually found her way to Green Front. For more than 30 years, she’s been a talented sales associate in the rug department at our Farmville location and brings that affection for color and beauty to […]
View more
Discover Magnolia Home at Green Front
July 30, 2018
The Look: Famous for “Fixer Upper” on the HGTV network, Magnolia Home by Joanna Gaines is a testament to Joanna’s on-point sense of casual, inviting home décor. The line is known for heartfelt, lifestyle-oriented, farmhouse inspired furnishings. A strong mix of genres allows for a sophisticated range of choices and a genuine sense of fun. […]
View more
American Made Furniture at Green Front
June 27, 2018
Integrity. Skill. Handcrafted. Natural. These words signify the look of American Made furniture. Green Front Furniture is proud to showcase American-made products across its buildings. American-made furniture celebrates a proud tradition while also giving honor to the materials with which the pieces are built. Think natural edges, leather and brass, dovetail joinery. Nature is king when […]
View more
Green Front Furniture Named a Top 100 Furniture Store
June 19, 2018
Green Front Furniture has been named to Furniture Today’s U.S. ranking of top 100 furniture stores. The family-owned and operated company with one of the largest oriental rug collections on the East Coast joins a list of internationally recognized brands in furniture and home decor. “It’s an honor to be back on this list of […]
View more
Mixology For Your Man Cave – Pour On Style
June 8, 2018
Everyone has their own recipe for a man cave – a jigger of James Bond, a helping of Hemingway, a splash of sports memorabilia. Whatever your taste, Green Front has the sophisticated ingredients you’ll need to enjoy downtime in your den. Let the Games Begin You’ll want to make sure relaxation is the spirit. In […]
View more
Greetings from Richmond Homearama 2018!
May 25, 2018
This year’s Richmond Homearama took place in the stunning planned community of Magnolia Green. This annual event, presented by the Home Building Association of Richmond, features seven state-of-the-art homes designed and constructed by local builders and finished and decorated by Virginia’s finest interior designers. Green Front Furniture was proud to play a central role in […]
View more
‘Tis The Season for Enjoying the Outdoors
May 17, 2018
It may have been a long time coming, but warmer days are finally upon us. Hot sunny afternoons and long warm evenings have us eager to get outdoors and into the fresh air. At Green Front, we believe there’s no reason your outdoor furniture can’t be every bit as sophisticated, timeless, useful and durable as […]
View more
Out with the Old – Spring Flash Sale
April 4, 2018
It’s out with the old and in with the new at Green Front. As the weather warms, we are doing our own version of spring cleaning. While you won’t see the walls and windows being scrubbed or clouds of dust rising from sweeping brooms, if you make the trip to the second and 1st floor […]
View more
Five Outdoor Furniture Styles to Survive 6 More Weeks of Winter
February 27, 2018
Punxsutawney Phil may have predicted 6 more weeks of winter but at Green Front, the countdown to warm spring evenings and lazy summer afternoons is well underway. Our selection of outdoor furniture will take you from easter egg hunts to summer barbecues with ease and style. From dining tables with built-in fire pits to chic […]
View more
Inspired Design with Avery Frank Designs: How to Do Green Front Like a Pro
January 24, 2018
What if you could step inside the mind of a seasoned interior designer for a unique vantage point on the Green Front experience? We sat down with Avery Sefcik of Richmond-based Avery Frank Designs for some priceless insight on how he navigates a visit to Green Front, his own design inspiration, and how to find […]
View more
Holiday Hosting Essentials: Must Haves for 2018
December 23, 2017
‘Tis the season for friends and family to gather ‘round for festive evenings near a crackling fire. At Green Front, we have everything you need for holiday hosting; bring loved ones to the coziest gatherings and make the warmest memories. These items are inspired by a rural farmhouse with a rustic vibe that’s sure to […]
View more
Explore Green Front At The Southern Living Inspired Community Street of Hope
October 24, 2017
Ever wished you could shop Green Front like a pro? Having a hard time imagining what our furniture could look like in your home? Green Front is the furniture provider for the Southern Living Inspired Community Street of Hope being held Oct. 21-Nov. 5 in Hallsley, right out outside of Richmond, VA. The eight homes built […]
View more
Introducing the Green Front Field Guide: Your Adventure Begins Here
September 26, 2017
Green Front Furniture is nothing if not an adventure. At times, that adventure can be an overwhelming one. We have you covered with the Green Front Furniture field guide. Our four refurbished tobacco warehouses and revitalized Main Street storefronts invite you to wander through vast spaces packed with a huge variety of furniture, rugs and […]
View more
Sneak Peek: Green Front Returns From Annual Rug Buying Trip to India
August 3, 2017
Den Cralle and his father, Dickie, recently completed another whirlwind buying trip to India. The father-son duo spent their time visiting familiar buyers, examining rugs and furniture, and soaking up the vibrant energy of India. After flying in to New Delhi, the Cralles ventured out to the holy city of Varanasi. Varanasi offers the only […]
View more
Antiques Are Us: Green Front Hunts for Vintage Treasure in the UK
March 29, 2017
Green Front has developed a name for itself in many unique markets around the world but few have quite the appeal of their selection of English antiques and benchmade pieces. That selection is no accident. Green Front buyers make regular trips “across the pond” to scour the English countryside, hand selecting antique and vintage items […]
View more
Persian Perfection: Rugs Complete Long Journey to Green Front
September 22, 2016
For the first time since a 2011 trade embargo halted their importation to the United States, Persian rugs are back in the Green Front showrooms. Although the embargo officially ended earlier this year, it’s taken months for the rugs to complete the final leg of their belabored journey. However, as these gorgeous works of art […]
View more
Picture This: Photos Bring Buying Trip to India to Life
August 31, 2016
There was something different about Den Cralle’s latest visit to India. It wasn’t the 24 hours of delayed flights or catching a vicious stomach flu for a night. For a seasoned international traveler, those sorts of things are par for the course. What made this trip unique was one very compact travelling companion – a […]
View more
Hot, Hotter, Hottest: Green Front Preps for India Trip to Get New Goods
July 23, 2016
As temperatures in the South climb to their mid-summer heights and humidity levels peak, Den Cralle and the Green Front team are gearing up for a trip to a place where things are even hotter. Cralle will be making his fifth trip to India, spending 10 days on the vast sub-continent. He will be visiting […]
View more
Green Front Hunts for Gold: Hand Picked Treasures from the UK
July 5, 2016
On the hit History Channel show American Pickers, Frank Fritz and Mike Wolfe, self described “pickers,” scour the backroads of rural America on the hunt for one-of-a-kind antiques and treasures. At Green Front furniture, Wolfe and Fritz are replaced by John Wingo and Den Cralle and the rural back roads of the United States are […]
View more
Easy Reading: Design Expert Elaine Reeder Shares Insider Tips
June 14, 2016
Elaine Reeder, the interior designer for the stunning Southern Traditions Homes at this year’s Richmond Homearama at Hallsley, is no stranger to the warehouses of Green Front Furniture. Reeder is an expert in creating stylish, beautiful interiors using Green Front’s massive selection. Here are a few of her best tips and tricks for creating a […]
View more
Four Simple Steps for Seriously Stylish Design
June 14, 2016
Dawn Wolf, a Richmond based interior decorator and designer, is the woman behind the interior of the HomeSmith house at this year’s Richmond Homearama. She shared a few simple, but high impact ways to duplicate the stylish design you’ll see at this year’s model homes. After reading this blog, consider visiting her stunning work in […]
View more
Five Homearama Design Dos and Don’ts from Design Duo, Shannon and Joanna Tootle
June 1, 2016
Ever feel overwhelmed when you visit Green Front and are faced with thousands of options? Well, we’ve got some sage advice, geared especially to Green Front shoppers, from Shannon and Joanna Tootle, a pair of designers who have brought to life one of this year’s Homearama at Hallsley homes. Plus, you can get a sneak peek […]
View more
The Wait Is Over: Persian Rugs Return To Green Front
April 11, 2016
Green Front is synonymous with many things for many people. Some think quality, some think selection, but almost everyone thinks Persian rugs. And for good reason. Over the years, Green Front has meticulously cultivated its reputation as being one of the foremost outlets on the East Coast for timeless Persian rugs. They’ve been offering their […]
View more
The Results Are In: Four Reasons Our Customers Love Green Front
March 13, 2016
We asked about your Green Front experience and you answered. Earlier this year, over 600 Green Front customers took our online and print survey. We wanted an unfiltered, insider look at the Green Front visitor experience. And, boy, did you have a lot to say. We were blown away by how many folks love the […]
View more
English Cottage Couture
February 19, 2016
The Beatles may have sung about sitting in an English garden waiting for the sun, but the real magic is inside the English cottage where vintage charm takes center stage. On either side of the pond, the gently distressed antique look has skyrocketed in popularity. It manages to convey both sophistication and comfort simultaneously, with […]
View more
Domotex: Notes from the Field
February 13, 2016
On January 16th, Den Cralle and Ashley Cooper, arrived in frigid Hannover, Germany for three days crammed with all things rug and floor related. From award winning masterpieces, to hand-knotted creations, to machine-made rugs—you can find it all at Domotex. Although the Green Front folks may have had to endure a punishing schedule, icy temps […]
View more
Signs of the Times: Handcrafted Art Guides Your Green Front Experience
February 3, 2016
With building upon building, level upon level, and room upon room of furniture, rugs and accessories, finding your way through Green Front can prove a daunting task. While we firmly believe in the unique joy that comes from exploration and unexpected discovery, knowing where you are and where you’re headed is also very helpful. In […]
View more
Santa Fe Loft: Big City Meets Big Sky With the Southwestern Furniture Style
January 19, 2016
What do you get when you combine the rugged beauty of New Mexico ranch life, the modern, chic lines of a big city highrise and some unique, hand-crafted accessories? The effortless sophistication of the Santa Fe Loft look from Green Front, that’s what. This gorgeous look blends spicy southwestern furniture flair with cool, modern influences. […]
View more
Where The Magic Happens: Green Front Gears Up for Domotex
January 15, 2016
Off to Germany hunting for #rugs #Domotex #edc #greenfront #greenfrontfurniture #interiordesign #homedecor #rhodia #canadagoose #fieldnotes #smythson #ragandbone #norseprojects #momentlens #design #everydaycarry #essentials #adventure # #carrysmarter A photo posted by Green Front Furniture (@greenfrontfurniture) on Jan 14, 2016 at 3:20pm PST Los Angeles. New York. Farmville. If you don’t think a small town in Virginia belongs […]
View more
Find Your Groove: Eclectic Furniture For The New Year
January 11, 2016
Antique Chest $795 As a new year rolls in, many of us are eager to break out of old habits, patterns and ruts. GF Eclectic, a brilliant new showroom in the basement of Green Front’s Building 9 provides the perfect resource to recharge your surroundings with pops of style, color and dimension. Each piece of […]
View more
5 Last-Minute Gift Ideas From Green Front Under $50
December 19, 2015
On the 5th day of Christmas, that now infamous true love may well have given five golden rings to one entirely spoiled lady love, but for those on your list who aren’t into jewelry, Green Front has you covered. With a wide and varied selection of items, finding the perfect Christmas or New Year’s gift […]
View more
Nuevo Wave: New Line Brings Fresh Looks to Green Front
December 4, 2015
Stepping just inside Green Front’s Building 10, you may think for a minute you’ve taken a turn into someone’s downtown loft apartment. A coat of white paint highlights the texture of the exposed brick walls. Panels of corrugated tin and glinting rows of vintage lights twinkle off the crystalline points of gilded mirrors. A soft […]
View more
Green Front’s New White Room Showcases Rug Masterpieces
November 17, 2015
The Louvre and the marbled halls of the National Gallery in D.C.- what do these majestic spaces have in common with a rug showroom in small-town Virginia? Each of them expertly displays beautiful pieces of art. In Green Front’s newly created White Room, part of a larger remodeling effort of Building Four, there are no […]
View more
5 Indian Animals Who Can’t Even Right Now
October 28, 2015
Being an animal is hard. But being an animal AND a fabulously popular motif in southern Asian furniture and decorations is even harder. During a recent trip to India, the folks at Green Front Furniture noticed that a few of these intriguing creatures really seemed to be at their breaking point. Let’s face it, the […]
View more
A Match Made In America: Green Front and Harden Furniture
September 22, 2015
While some of Green Front’s items come from across seas and continents, others originate much closer to home. Harden Furniture, whose pieces have long been a staple of Green Front’s offerings, come a mere 588 miles away from a company tucked in the tiny town of McConnellsville in upstate New York. Harden Furniture is a […]
View more
Domotex for YOUR Domicile: Five Rugs to Suit Your Style
August 21, 2015
The massive convergence that is Domotex may have ended months ago, but at Green Front the finds and fun are just starting to arrive. If one thing can be said about this multinational show, it is that there truly is something for everyone. No matter what your personal style may be, Domotex and Green Front […]
View more
New Van Thiel Showroom is Aged to Perfection
July 21, 2015
Green Front’s new Van Thiel showroom, in the basement of Building 9, gives fresh meaning to the familiar saying, “Everything old is new again.” The showroom features Van Thiel replicas as well as handpicked antique treasures. Den Cralle is excited about the partnership. “Original. Crisp. Van Thiel’s line is helping diversify what we offer in […]
View more
Green Front Travels Abroad: Searching for Treasures
July 10, 2015
Looking for the latest in furniture and rugs from India? You could can visit Los Angeles, New York or… Farmville. Green Front travels abroad for the items you love! Den’s 10-day trip to India begins as he searches for the latest in rugs and furniture. (It was hot. Do you like his cooling cloth?)   It […]
View more
Bold, Bright, Beautiful Boucherouite Rugs At Green Front
July 1, 2015
We Are Now Importing Gorgeous Vintage Moroccan Rag Rugs Boucherouite rugs are bold, bright, beautiful and now at Green Front! The story of these vintage moroccan rag rugs begins thousands of miles away in the  mountain villages around Morocco with, of all things, rags. But in the hands of skilled Berber artisans, the rags were destined […]
View more
On The Hunt For Indian Rugs: Den Cralle Leaves For Fourth Rug Buying Trip To India
June 13, 2015
Few retailers in the United States actually go to India to buy their Indian Rugs, but Green Front is one of them. Most retailers attend markets in Atlanta, Georgia and High Point, North Carolina. But, Green Front goes right to the source for its Indian rugs and other items. “We are able to build relationships […]
View more
Domotex Comes To Green Front
June 8, 2015
The colorful and rich international rug scene comes together in one place—Domotex. Similar to that ONE spot we all remember so well from high school—where everyone always hung out and everyone else always wanted to be—this massive fair is the place to buy, sell and breathe the scene. And what a scene it is. In […]
View more
Meet The Mastermind Of Green Front Furniture Building One’s Restoration
May 22, 2015
Al Buczek remembers finding a Spanish coin carefully placed in the walls of a 200-year-old home in Charlottesville—his first restoration project. It had been put there by the original builder and he was hooked. That was 33 years ago. “I got my feet wet. I love restoration,” says Al, an Air Force veteran. Five months […]
View more
Good-Bye Don Draper, Hello Mad Men Furniture
May 16, 2015
We may be saying goodbye to Don Draper and his smoking, whiskey sipping cohorts this Sunday, but thanks to a new line of furniture from Nuevo Living coming to Green Front, you can bring the classic look and feel of modern, Mad Men furniture to your home. These mid-century modern inspired pieces capture the sleek simplicity and […]
View more
Explore Green Front: Summer Tour Dates
May 5, 2015
Ever wanted to explore Green Front? Peek behind the scenes? We will be offering monthly tours this summer that will take you through the depths of Green Front, from the bottom of Building One to the third floor of Building Eight and everywhere in between. History, furniture lines, new arrivals—you’ll see it all. You’ll touch […]
View more
How Green Front Furniture Got Its Name
April 28, 2015
Did you know Green Front started as a grocery store? Crallé Grocery opened roughly 70 years ago.  Salt, produce, everything was sold by the pound. Except for beans, beans were sold by the scoop. Richard Crallé Sr. owned the shop on Farmville’s Main Street. He eventually purchased the grocery store next door which was owned […]
View more
7 Ways To Go Green At Green Front
April 22, 2015
Green cars. Green homes. Green vacations. There are more and more ways to be earth friendly. When you shop at Green Front you are going green, too. And, just because your choices are sustainable and eco-smart doesn’t mean they have to be boring. Here are 7 snappy ways to shop green at Green Front, besides […]
View more
Rattan Chairs Fresh From Indonesia
April 15, 2015
Introducing Green Front’s new direct-import line of natural fiber chairs and barstools all unbelievably priced at under $100. Wicker and kubu rattan chairs are now available at Green Front’s Building One, fresh from Indonesia. Bring texture and interest to any room with these beautiful, handwoven wicker, banana leaf, and kubu rattan items. We love how […]
View more
Building One Restoration At Green Front Furniture
April 15, 2015
In the beginning, there was Building One. It is the place where Green Front Furniture came into its own. While the four large, brick tobacco warehouses fronting the Appomattox River have come to symbolize Green Front over the years, Building One was where it all started. It was the first jewel of Green Front Furniture, […]
View more
New Durham Showroom in Building #9 (Farmville)
July 3, 2014
Green Front recently refurnished and renovated the basement of Building #9 (Farmville location) to carve out a new showroom area for beautiful Durham furniture. Durham Furniture is known for 100% solid wood furniture from cherry, maple and ash.  Why Durham Furniture? Because it’s made to last…  Below are some images of the new showroom.  Visit […]
View more
New Inventory of Chelsea House Accessories
July 3, 2014
Chelsea House carries an extensive line of furniture, lighting, art, mirrors and decorative accessories—all grounded in classic design with a fresh attitude for today’s living. Below are some examples of accessories that can be seen in Building #9 (Farmville location). Visit the Chelsea House website to learn more >>
View more
Green Front is Pet Friendly
June 18, 2014
Don’t leave your sweet pups at home!  Bring your favorite pet to Green Front while you pick out new furniture and rugs.  We love seeing well-behaved dogs trotting down the aisles of furniture at Green Front. We feel sure they will enjoy the change of scenery. Have your dog tag along on a shopping trip […]
View more
Oriental Rugs: Breaking Through the Stereotype
June 13, 2014
To some, the word oriental rug conjures up images of jewel toned, floral design rugs, but at Green Front, our varied collection breaks out of this stereotype to include an array of transitionally styled pieces.  By definition, oriental rugs are rugs that come from the “Orient” (East), so essentially oriental rugs are hand-knotted or woven and come from any […]
View more
Bone & Mother of Pearl Inlay Furniture
June 5, 2014
A beautiful shipment of Indian furniture has arrived–bone and mother of pearl inlay. Farmville location only.
View more
Freshen Up Your Outdoor Spaces!
June 5, 2014
Did you know that our Farmville location is one of the largest in-house stocking dealers of outdoor furniture in the state of Virginia? Aisles and aisles of outdoor furniture with a huge range of styles and prices.  Mix looks and add new items to freshen up your outdoor spaces!
View more
Green Front Furniture Walking Tours
June 5, 2014
Come take a brisk guided walking tour of Green Front! Our first tour will be Thursday, June 12, starting at 10 a.m. There is no charge, but space is limited. This will cover 13 buildings and every floor in each building. It is 3 miles, and takes approx. 2 hours, so it will be a […]
View more
New Outdoor Furniture from Alfresco Home
May 16, 2014
A new container of outdoor dining furniture from Alfresco Home has arrived! We have table and chair sets of all sizes, as well as balcony height groups.  Alfresco Home’s cast aluminum collections are designed to appeal to the discriminating consumer who wants to experience and enjoy their outdoor living spaces.  Come see this new line at the Farmville location in the […]
View more
Grand and Elegant (Building #6)
May 16, 2014
Stepping into Building #6, one immediately thinks of a warm Southern Living home. The wrap-around veranda style balcony, painted vintage metal ceiling and warm atmosphere alludes to the treasures inside. This building was once home to the fancy Davidson’s department store, the typical small town store that offered something for everyone. Building #6 features both formal […]
View more
Queen of the Fleet (Building #10)
May 9, 2014
This beautiful renovated warehouse, the “Queen of the Fleet” as Green Front owner Dickie Cralle likes to call it, sits beside the new High Bridge Trail State Park, the longest recreational bridge in Virginia and originally built in 1853. Originally a tobacco warehouse, it was better known later as the Craddock-Terry Shoe Factory. After WWII […]
View more
One-of-a-Kind Wool Rugs from Turkey
April 26, 2014
Introducing Green Front’s collection of one-of-a-kind wool rugs from Turkey. These beautiful, vintage treasures are priced 75% less than they are at other retailers, and range in size from 3X6 all the way up to 6X11. Come see the entire collection in Building #1 at the Farmville location.
View more
Latest News and Updates
April 22, 2014
New Teak Furniture, Our Most Popular Pieces Our container of teak furniture has finally arrived! Each spring we get a shipment of teak outdoor benches imported from Indonesia. As always, we received the three sizes of the Lutyens benches and the Crossback (Chippendale style) bench and matching chair. These are by far our most popular pieces. This year […]
View more
Green Front Featured in Furniture Today
March 22, 2014
The following article, “Green Front Defines Destination Store,” written by Jerry Epperson, was featured in the March 3, 2014 edition of Furniture Today.  [View PDF]
View more
Green Front Owner’s Son Travels Overseas for Massive International Flooring Trade Fair
February 19, 2014
A Perspective By Richard (Den) Cralle, Son of Green Front Owner Dickie Cralle Last month I traveled to Hannover, Germany for the Domotex international rug and flooring expo. Although primarily a learning experience, it was also a chance to buy rugs without my father’s supervision. It proved to be a tremendous opportunity to engage in […]
View more
Building #7 Rug Sale
September 1, 2013
Take 10% off Indian Rugs and 20% off Pakistan Rugs in Building 7 only (Farmville) for a limited time! Learn more about Green Front’s oriental rugs and see more photos
View more
Repeat Book Signing to Be Held on Saturday, August 17
August 13, 2013
Flight of a White Dinosaurby James (Jim) Edward Harris, Jr. Outdoorsman, “Combative” Administrator, and Major, USAFR-Ret. Book Signing at Green Front Furniture, Farmville, Va. Court Yard at the old tobacco warehouses near Charlie’s Restaurant 10 AM – 1 PM, Saturday, August 17, 2013 “Liberalism has run amok with too many liberal lawyers, politicians, professors, administrators, […]
View more
Hancock and Moore Leather Exhibition this Saturday, June 1 **Farmville Location Only**
May 29, 2013
Alan Price, a designer representing Hancock and Moore Furniture, one of the top American made leather companies, will be giving a leather exhibition for Green Front customers this Saturday, June 1, from 10:00 a.m. to 3:00 p.m. in the courtyard between buildings #8 and #9 (Farmville Location). About the Designer Alan Price began his furniture […]
View more
New Shipment of Afghan Rugs
April 1, 2013
Here’s just a sampling of the new Afghan rugs that have just arrived in Farmville. Beautiful, colorful and elegant! Find more rugs here.
View more
New Rug Arrivals
February 28, 2013
Our Rug Department just received a 40 ft. container direct from India.  We’ve added hundreds of new rugs to our inventory from the best classically designed pieces to all the latest looks in transitional and modern rugs. Take a look at all the new rug arrivals! [portfolio_slideshow pagerpos=disabled navpos=top size=large autoplay=true] See more of Green Front Furniture’s rugs.
View more
Rug Buying Trip, Part 2: Images of India
February 5, 2013
With a tight rug buying schedule, any sightseeing is done from the back seat of a speeding car as we travel from one village to the next. Visiting the rug making region of India is like stepping back into time. People live very much like they did centuries ago. In the villages, fast food for […]
View more
Preview Rugs from Latest India Buying Trip & Rug Making 101
January 15, 2013
Green Front’s Ashley Cooper recently traveled all over India on the latest rug buying trip to select an extraordinary assortment of oriental rugs and accent carpets from 30 different vendors.  As always, Green Front negotiated great deals on the merchandise to bring you spectacular hand-knotted rugs at truly affordable prices. Thousands of rugs were ordered; preview rugs here: [portfolio_slideshow pagerpos=disabled navpos=top […]
View more
Tis’ the Season… To Visit the Christmas Room and Gift Shoppe!
November 17, 2012
Shopping for Christmas decorations and gifts? The Christmas Room and Gift Shoppe at Green Front Accessories is really something to see…  This one-stop shop features some of the finest gift and décor items at prices below what you will find elsewhere. A few of our holiday items are available online but be sure to visit the store […]
View more
New English Furniture and Antiques, Dating From Late 1800’s
November 17, 2012
Building #8 (Farmville) is literally packed floor to ceiling with beautiful English furniture!  There are a limited amount of English antiques, some dating back as far as the late 1800’s.  These antiques sell out quickly, so if you are interested, hurry to Building #8. You won’t find better prices anywhere on this unique, high quality […]
View more
Book Signing Event: “Flight of a White Dinosaur” by James E. Harris Jr.
September 27, 2012
Come to Green Front (Farmville) on Wednesday, October 3, between 10 a.m. – 2 p.m. for a special book signing event with James E. Harris, Jr., author of Flight of a White Dinosaur, which will take place in the courtyard between Building #8 and Building #9. (If it rains, the event will be moved indoors […]
View more
Huge Shipment of Oriental Rugs Unloaded at Green Front
September 6, 2012
Green Front’s best single shipment of oriental rugs has arrived!  These rugs were all hand selected by owner Dickie Cralle on his rug buying trip last Christmas. Remember, Green Front has over a million oriental rugs in stock with the best selection and prices you will find anywhere — including the best inventory of Persian […]
View more
The Gift Shoppe at Green Front Accessories
August 18, 2012
The Gift Shoppe, adjacent to Building #5 of Accessories, is the newest enterprise of Green Front. Opened 18 months ago, the delightful shoppe features some of the finest gift items at prices below what you will find elsewhere.  Shop for presents, weddings, and gifts for all occasions.  You can even enjoy a tasting from their […]
View more
The Boneyard, Building #12 – Redefining Lowest Prices
August 18, 2012
Building #12, “The Boneyard,” was renovated from the old Mullins Chevrolet, a popular car lot throughout the 60’s and 70’s. Packed full of overstocks, most under wholesale cost, The Boneyard is jammed full of accessories, furniture, and rugs — a great place to shop for the thrift conscious person. Furnish and decorate a beginning home, look for […]
View more
Accessories Building #15 – Expansion Explodes!
August 18, 2012
Where Building #15 stands now were three early stores: Chappell’s department store, an eatery, and a men’s shop. Later on, the Baldwin family purchased the three stores, combining them into one family department store where many area residents shopped. In the early 90’s, Kyle Baldwin retired and sold the building to Green Front Furniture.  It […]
View more
Green Front Accessories Building #5 – Where Green Front Began
August 18, 2012
In the mid 1950’s, there were three storefronts where this one building is now. In one of the stores, Dickie Cralle’s father opened a grocery store, Green Front Grocery, which specialized in meats.  Soon thereafter, one of the adjacent stores became available and Mr. Cralle bought it, deciding to sell furniture.  This is where Green Front […]
View more
Largest Selection of Outdoor Furniture in the State
August 2, 2012
Did you know Green Front Furniture has the largest selection of outdoor furniture in Virginia?   All high quality with the best styles, colors and of course… prices. One stop shopping for teak, resin, wood, aluminum, wrought iron, shade and umbrellas, pillows and more – all for outdoor. Contemporary, traditional, transitional and color is the […]
View more
Animal prints add exotic chic to any room
July 29, 2012
If you want to add a dramatic edge to a room that needs an uplift, try adding animal prints. Animal prints can be used with traditional or contemporary furniture, and as long as you don’t go overboard, they don’t go out of style. When in moderation, a little pop of leopard or cheetah can really […]
View more
Building #6 – Grand and Elegant, Wonderfully Preserved
July 13, 2012
Stepping into Building #6, one immediately thinks of a warm Southern Living home. The wrap-around veranda style balcony, painted metal ceiling, and warm atmosphere alludes to the treasures inside. This building was once home to the fancy Davidson’s department store, the typical small town store that offered something for everyone. Building #6 features both formal […]
View more
Green Front Furniture’s Building #10 – The Queen of the Fleet!
July 13, 2012
This beautiful renovated warehouse, the “Queen of the Fleet” as Green Front owner Dickie Cralle likes to call it, sits beside the new High Bridge Trail State Park, the longest recreational bridge in Virginia and originally built in 1853. In fact, the bricks from the original pre-Civil War bridge piers make up the back half of this […]
View more
Spotlight on Green Front Furniture’s Building #9
July 12, 2012
With 2′ thick brick walls, Building #9 is one of three restored tobacco warehouses used by Green Front Furniture.  The warehouses were owned by Dunninging and Paulette (post-Civil War era), one of the largest air curing tobacco facilities in the world at the time.  The tobacco was sent to Petersburg, down the Appomattox river through […]
View more
Customers tired of being overcharged for inferior furniture, travel to Green Front from all parts of the U.S.
July 9, 2012
We’ve noticed that other furniture stores are downgrading the quality of their stock. In contrast, Green Front is dedicated to making quality items affordable. Our out-of-state sales have skyrocketed this past year as our customers are traveling to Farmville to find the best inventory of mid to high end furniture, rugs and accessories at unbeatable […]
View more
New Shipment Including Flat Weave Soumak and Hand Knotted Rugs
June 23, 2012
A new rug shipment of oriental rugs from India has just arrived in Farmville, Building #1! The container of new merchandise is being unpacked right now and includes a large selection of Indian flat weave Soumak (Sumac, Sumak) rugs as well as hundreds of hand knotted pieces. And we have yet another container on the […]
View more
Loads of English Reproductions and Antiques Arrive
March 25, 2012
Four large containers of English furniture from the 18th and 19th century, both reproductions and antiques, have arrived to our Farmville warehouse, Building #8. But don’t be surprised if these sell out fast. English furniture doesn’t stay in inventory long so make sure you visit us soon to get first pick! [portfolio_slideshow pagerpos=top navpos=bottom size=large]
View more
Brand new rug shipment has arrived from latest buying trip in India
March 18, 2012
A brand new shipment of rugs has arrived from the Christmas buying trip in India as mentioned in our previous blog post. This is the LARGEST shipment of rugs in Green Front history! These new rugs offer the best selling styles and colors which are difficult to find considering the production of hand-knotted rugs has […]
View more
Holidays in India: A New Perspective on Rug Buying
January 31, 2012
By Den Cralle, Son of Green Front Owner Dickie Cralle To spend Christmas at home with family or in the slums of India. For many this would be an easy choice, but I decided to try my luck with some much-needed rug buying experience. My second trip to India was bound to be more buying […]
View more
Green Front owner and son return from another India trip, buying huge (unprecedented) quantities of rugs
January 24, 2012
Green Front Owner Dickie Cralle and his son Den spent two weeks in Turkey and India over the holidays buying huge containers of oriental rugs. Many of the world rug buyers are pulling out of the market because of economical reasons and leaving their orders on the looms and at the mills. Mr. Cralle purchased […]
View more
One-of-a-Kind Furniture: New English Casegood Containers Now Arriving!
October 9, 2011
One-of-a-kind furniture direct from England. Don’t miss out on this unique furniture at unbeatable prices! (Building #8, Farmville Location Only)
View more
Henredon Leather Company Containers Now Arriving!
September 10, 2011
Green Front has purchased several containers of Henredon’s most popular upholstery collection, The Henredon Leather Company. Our assortment features nine sofas (some with matching chair and ottoman), a sectional and several unique chairs. All are on our floor and in-stock for immediate “take with” or delivery. The Henredon Leather company features the great craftsmanship to […]
View more
Rug Rats Manages Green Front Carpet Department
June 11, 2011
Many of you will remember the Rug Rats building next to Green Front’s main storefront, Building #1, in Farmville. They closed their store after 20 years on Main street to pursue their growing Internet business. After three years, they are now back managing the Green Front Carpet Department and will carry a full line of […]
View more
Owner of Green Front returns from India rug-buying trip, keeping rug prices at unbeatable prices despite rising costs
April 2, 2011
Dickie, the owner of Green Front, just returned from a buying trip to India.  He was able to confirm what our agent has been telling us for months: the price of wool in the market has more than doubled over the last year. However, through skillful negotiations and the power of cold, hard cash, he was able to acquire new […]
View more
We keep growing, and growing, and growing…
September 20, 2010
Green Front is in the process of adding 7,000 sq ft of additional showroom space in Farmville for an even greater selection of superior furnishings! See Green Front’s interactive map here
View more
Rug Buying Trip in India
September 13, 2010
Green Front’s Ashley Cooper is in India on a rug buying trip and sending us updates. Here’s the latest… Friday, September 10: Over the last few months, our agent in India has been compiling what he asserts to be one of the most exciting and beautiful collection of rugs he has seen in years. All […]
View more
Carpet Liquidation and Storewide Sale
April 24, 2010
As seen on CBS-WTVR 6 in Richmond, Virginia – This is your chance to take advantage of amazing prices never seen before…. Green Front’s huge carpet liquidation sale will run until EVERY roll is gone. There’s also a storewide sale in ALL 15 buildings with thousands of items priced less than wholesale! Don’t miss out […]
View more
Thousands of Afghan and Pakistani Rugs Flood Green Front
March 18, 2010
Someone made a mistake! However, it might work in your favor. Green Front’s middle Eastern rug agent shipped seven container’s of Afghan and Pakistani rugs at once! The containers are arriving daily and we even have some containers backed up just waiting to be unloaded. Thousands of Pakistan and Afghan rugs are on their way […]
View more
A Million Oriental Rugs at Green Front Furniture!
March 18, 2010
Oriental rugs at Green Front are in stock! Our warehouses are stocked to the brim with the equivalent of five football fields of oriental rugs! Now has never been a better time to buy an oriental rug at Green Front! Other rug dealers have pulled out of the market in India and Pakistan leaving fantastic […]
View more
A Letter from Dickie Cralle-Owner, Green Front Furniture
March 14, 2010
Over the years, I’ve discovered that when one door closes in the international market another will open. I see that pattern occurring again. Some of you probably already know that I have pulled out of the Persian rug market for the foreseeable future. The rising cost of rugs out of Iran coupled with the volatile […]
View more
Green Front Furniture Travels the Globe for Furniture
March 14, 2010
Green Front travels the globe to find unique pieces and new shipment just arrived of our popular Indian Import Furniture and Accessories. This is an exotic collection of antique, reproduction and contemporary pieces made of centuries old teak and iron work from an abandoned city in Northern India. With an aged, lime- washed patina and […]
View more

Looking for our current inventory? While we do not currently have our inventory online, you can explore our website to see the manufactures, styles and types of furniture and rugs we carry. Be sure to plan a visit. Each of our three locations offer a massive selection of constantly changing inventory.

Copyright © 2019 Green Front Furniture