Green Front Furniture launches new strategic vision for 2023 and beyond
January 13, 2023
The third-generation, family-owned company raises the bar with “One Green Front, One Team” FARMVILLE, Va. (January 9, 2023) – CEO of Farmville, Va.-based Green Front Furniture, Richard “Den” Crallé III, announced in late November a new strategic vision for the family-owned and operated, Furniture Today Top-100 Furniture Store that includes new technology, a refreshed website, […]
Did you know Green Front started as a grocery store? Crallé Grocery opened roughly 70 years ago. Salt, produce, everything was sold by the pound. Except for beans, beans were sold by the scoop. Richard Crallé Sr. owned the shop on Farmville’s Main Street. He eventually purchased the grocery store next door which was owned […]
Shop the Curated Rug Collection Online!
Green Front’s favorite rugs are now online at greenfrontrugs.com. Shop the curated collection and connect with sales associates to inquire about additional inventory. Looking for furniture? Explore our website to see the manufacturers, styles, and types of furniture we carry in stores.
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