Green Front Direct India

Green Front Furniture is your connection to direct imports from India. We’ve scoured the country for some of the most unique furniture and home accents and carefully cultivated relationships with buying agents, allowing us to keep on the hunt year-round! Curated selections are loaded onto a container and sent directly to Green Front.

A Taste of Tradition

Handcrafted Indian furniture, curiosities and industrial conversation pieces add a spirit of adventure to your home or office. Indian rugs with vibrant colors and iconic motifs bring wonderful texture to neutral interiors, while furniture delivers depth and uniqueness through uncommon patinas. A bone inlay or acacia wood live edge instantly adds on-trend sophistication to your home decor.

Nonstop Style - Our Buying Trips Abroad

Den Crallé and his father, Dickie make regular Green Front buying trips to help you stay ahead of the game. When Den and Dickie land in India, they navigate a thrilling whirlwind of visits with preferred vendors and manufacturers, examining rugs and furniture and soaking up the culture. These expeditions afford them an opportunity to inspect the production process firsthand and make certain we’re delivering you great deals on the best pieces and latest trends. Containers of these finds arrive every couple of weeks at our Farmville campus.

You can explore India’s rugs and furniture with Den and Dickie or visit Green Front to embark on your own adventure.


Contemporary, Exotic, Industrial, Vintage


Accent/Occasional Chairs, Art/Objects, Bar & Wine, Bar/Counter Stools, Benches, Bookcase/Shelves, Coffee Tables, Consoles/Media Centers, Dining Chairs, Dining Tables, Game Tables, Mirrors, Nightstands, Ottomans, Side Tables, Sideboards & Buffets, Statues, Storage, Trunks, Vases & Planters

Sales Associates

Glenda Webb

Glenda Webb

Sales Associate | Location: Farmville

Where to Find at Green Front

Farmville, VA

Building 1: 1st Floor

Building 2: 2nd Floor

Building 3: 2nd Floor

Building 4: 2nd Floor

Northern Virginia

On Sales Floor

Raleigh, NC

On Sales Floor

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Shop the Curated Rug Collection Online! Green Front’s favorite rugs are now online at Shop the curated collection and connect with sales associates to inquire about additional inventory. Looking for furniture? Explore our website to see the manufacturers, styles, and types of furniture we carry in stores.

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